Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

01 December 2011

28 October 2011

Report: Facebook Dominates Display Ads

"Facebook accounts for 15 percent of total spent online, beating Google and Yahoo sites, which are tied with 10 percent each. Facebook also is responsible for 28 percent of all display ads seen online in the U.S., up from 23 percent in the same quarter last year."

06 July 2011

Top 10 YouTube Videos Posted by Colleges, and What They Mean

"More than 400 colleges and universities have set up channels on YouTube as part of the YouTube EDU section of the popular video site, but university officials admit they are still experimenting with the service and learning what types of videos resonate with off-campus audiences."

23 June 2011

Mobile Ads to be $4B Industry by 2015

"The mobile advertising industry is projected to reach $4 billion in revenues in 2015 according to a report from research firm BIA/Kelsey."

14 June 2011

Entertainment, Media Spending Hits $433B in 2010

"Advances in digital entertainment and advertising helped push U.S. entertainment and media spending in 2010 to $433 billion, up 3% from 2009, says a PricewaterhouseCoopers report out today. That's the first increase in three years."

11 May 2011

Google's Stealth Multi-Billion-Dollar Business

"Google became a $30 billion company on the back of search advertising -- but the company thinks its other multi-billion-dollar advertising business will be its growth engine of the future. That other business is "display" advertising, which includes banner ads, video ads and in-app mobile ads."