Mobile Ads to be $4B Industry by 2015

"The mobile advertising industry is projected to reach $4 billion in revenues in 2015 according to a report from research firm BIA/Kelsey."

Hispanics Lead U.S. Embrace of Mobile Technology

"The report points out that Hispanics have been leading the U.S. population in terms of embracing mobile technology. For example, last summer Pew found that more than 87 percent of English-speaking U.S. Hispanics owned a cell phone, vs. 80 percent of non-Hispanic whites."

The Slow-Motion Mobile Campus

"Getting iPads and iPhones in the hands of college students is the easy part; rebuilding campus infrastructure to support mobile devices is expensive. And as Stanford's experience shows, getting professors, students, and staff to work together to explore the educational potential of mobile devices is a slow, uneven process, more suitable in some fields than others."

Gartner: 1.6 Billion Mobile Device Sales in 2010, Smartphones up 72 Percent

"A recent report released by technology research and business insight company Gartner revealed worldwide mobile device sales to end users grew to 1.6 billion units in 2010, up 31.8 percent from 2009. Furthermore, smartphone sales increased by 72.1 percent from 2009 and accounted for 19 percent of all mobile device sales in 2010."

Video Will Dominate Mobile Data Traffic by 2015, Forecast Says

"According to a new Cisco forecast, in just four years two-thirds of the world's mobile data traffic will be video."

233 Million Chinese Use Mobile Phones To Access The Internet

"By the end of 2009 the number of Chinese netizens had reached 384 million, 618 times that of 1997 and an annual increase of 31.95 million users. In addition, the Internet had reached 28.9% of the total population, higher than the world average. At the same time, there were 3.23 million websites running in China, which was 2,152 times that of 1997. The number of IPv4 addresses approached 230 million, making China the second-largest owner in the world. Of all the netizens, 346 million used broadband and 233 million used mobile phones to access the Internet."

JiWire Reveals Mobile Advertising Trends for the On-The-Go Audience

"JiWire, the leading mobile audience media company that reaches the On-The-Go Audience across its location-based media channel, today released its latest Mobile Audience Insights Report."

Mobile Internet to Dominate Within 5 Years -- Study

"The mobile Internet is growing faster than its desktop counterpart ever did, and more users may go online via mobile devices than desktop PCs within five years, according to a new study by investment firm Morgan Stanley."