28 July 2009

AdViews: A Digital Archive of Vintage Television Commercials

"Now, more than 1,500 historic TV commercials from the Hartman Center for Sales, Advertising & Marketing History in the Duke University Special Collections Library are available on iTunes U in a collection called "AdViews," viewable at library.duke.edu/digitalcollections/adviews. The first 1,500 digitized television commercials, mostly from the 1950s and 1960s, are part of the Hartman Center's D'Arcy Masius Benton & Bowles (DMB&B) advertising agency archive. It includes 12,000 commercials total, some produced as recently as the late 1980s. Duke Libraries plans to make the remaining commercials available by the end of 2009."

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